We deliver the best
Welcome on board and select your seafood here!
Our fishmongers will select your fresh seafood only after we have received your order. Why? To guarantee absolute freshness and to avoid food waste. We offer you a wide selection of sustainable live, fresh & frozen seafood, directly from the fisherman.
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Get free delivery for your fresh or frozen fish!
Buy fresh and frozen fish and seafood from our online shop and enjoy free delivery to urban areas on orders above HK$800. Learn more about our delivery service here, and remember to fill your cart with healthy and delicious seafood!
From seafoodies, for seafoodies
No, this is not the Krusty Krab. This is SEAFOODFRIDAY. We are a bunch of passionate seafood lovers dedicated to delivering the best fresh and frozen fish to other seafoodies in Hong Kong. Since 2014, we’ve been delivering fresh and frozen fish straight from Europe to hotels and restaurants in Hong Kong. We’ve also been growing our platform into something bigger and more fun – something more than just an online shop.
Here, you can learn new seafood recipes tested (and loved) by our seafood-crazy family and friends as well as discover new ways to make your diet healthier and more sustainable. Register for our newsletter and get the freshest (and sometimes frozen) fish facts delivered straight to your mailbox!
We work side-by-side with the fisherman!
Our online shop offers a wide range of fresh or frozen wild-caught and farmed fish and seafood imported directly from the northern parts of Europe. We get our wild-caught fish daily from fish auctions in Holland, Denmark, Belgium, and France and deliver them to seafood-loving locals in Hong Kong just as they were caught. We also cooperate with sustainable fish farms in the Mediterranean Sea and in Norway to deliver fresh and frozen fish of the highest quality to Hong Kong. We only work with farms that meet the highest EU standards and requirements to give our customers the healthiest food.
Dedicated to bringing you the best seafood in a sustainable, responsible, and ethical manner, we order our products directly from the fisherman and seafood farmers and employ a no food waste policy. Unlike most vendors, we don’t hold fresh fish stocks in Hong Kong. After we receive your order, our fishmongers select your seafood by the fish auctions and fisherman by hand. This allows us to avoid wasting food while maintaining a super fresh supply of seafood that can be delivered right to your doorstep.
Get in touch
We love meeting and chatting with other seafood lovers in Hong Kong. If you have any questions about any of our fresh or frozen fish and seafood or have general enquiries about buying from our online shop and deliveries, do not hesitate to shoot us a message here.